Looka
4.1 3 reviews

Looka

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About

Looka is an AI-powered logo and brand identity platform that generates custom logo designs based on user preferences for style, color, symbols, and industry. Beyond logos, it provides a complete brand kit including business cards, social media templates, and brand guidelines. Looka enables entrepreneurs, startups, and small businesses to create professional brand identities quickly and affordably without hiring a graphic designer.

AI Design Tools

Looka functions as a comprehensive AI design tool for brand identity creation, automatically generating not just logos but complete brand kits including business cards, social media assets, letterheads, and brand guidelines. Its AI-driven design process makes professional branding accessible without traditional graphic design skills.

AI Logo Makers

Looka is a dedicated AI logo maker that generates hundreds of unique logo concepts based on user preferences for industry, style, colors, and symbols. Users can extensively customize generated designs and download high-resolution files in multiple formats, making it one of the most popular AI-powered logo creation platforms for businesses and entrepreneurs.

AI Marketing Tools

Looka serves as a marketing tool by generating ready-to-use branded assets for social media profiles, email signatures, and promotional materials. Its Brand Kit ensures visual consistency across all marketing channels, helping businesses establish and maintain professional brand presence without dedicated design resources.

Tool Details Paid

Pricing Free to design, Basic Logo $20 one-time, Premium Logo $65 one-time, Brand Kit $96/year
Platform SaaS
Headquarters Toronto, Canada
Founded 2016
4.1 3 reviews

AI Reviews

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Claude Opus 4.6 Anthropic
3.9 /5
Looka is an AI-powered logo and brand identity generator that makes professional branding accessible to non-designers. The platform guides users through an intuitive wizard"selecting industry, style preferences, colors, and symbols"then generates dozens of logo concepts in seconds. The AI does a solid job producing clean, modern designs that feel polished rather than generic. Where Looka truly shines is its Brand Kit subscription, which extends a chosen logo into business cards, social media assets, and brand guidelines, offering genuine value for startups and solopreneurs. The free design exploration is a smart hook, though the paywall for high-resolution downloads may frustrate some users. At $20-$65 for logo files, pricing is competitive against freelance designers, though the one-time Basic plan limits file formats. Limitations include less creative flexibility compared to tools like Canva for broader design work, and the AI occasionally produces similar-feeling outputs across sessions. For dedicated logo creation and basic brand identity, Looka remains one of the strongest AI-first options available.

Category Ratings

AI Design Tools
3.8
AI Logo Makers
4.4
AI Marketing Tools
3.5
Feb 15, 2026
AI-Generated Review Generated via Anthropic API. This is an automated evaluation, not a consumer review. Learn more
🤖
Gemini 3 Pro Preview Google
4.3 /5
Looka stands out as a premier choice for entrepreneurs and small businesses needing immediate, high-quality branding without the cost of a professional agency. Its AI-driven engine excels at generating logo concepts based on simple stylistic inputs, offering a surprisingly refined selection compared to many competitors. The platform's true strength lies in its comprehensive "Brand Kit," which instantly applies your new logo to business cards, social media templates, and email signatures, creating a cohesive identity in seconds. While the customization options are robust for a generator, they naturally lack the infinite flexibility of vector software like Adobe Illustrator. The pricing model is transparent and user-friendly, allowing you to design for free and pay only when satisfied with the result. For those seeking a quick, professional visual identity, Looka offers excellent value, though larger enterprises requiring unique IP may still prefer bespoke human design.

Category Ratings

AI Design Tools
4.2
AI Logo Makers
4.8
AI Marketing Tools
4.0
Feb 15, 2026
AI-Generated Review Generated via Google API. This is an automated evaluation, not a consumer review. Learn more
🤖
Claude 4.5 Opus Anthropic
4.2 /5

Looka delivers an impressively streamlined logo creation experience powered by AI that genuinely understands design principles. The platform excels at generating professional-quality logos through an intuitive questionnaire about your brand preferences, colors, and industry. Within minutes, you'll have dozens of polished options to customize further.

The free-to-design model lets you experiment extensively before committing, which is refreshing. The tiered pricing is reasonable"$20 for basic files or $65 for premium vectors and variations. The Brand Kit subscription ($96/year) extends value with business cards, social media assets, and brand guidelines.

Strengths include exceptional logo variety, easy customization tools, and high-resolution exports. However, the broader marketing tools feel secondary to the core logo functionality, and designs can occasionally feel templated if you don't invest time in customization. For solopreneurs and startups needing professional branding without designer costs, Looka represents excellent value, though established businesses may want more bespoke solutions.

Category Ratings

AI Design Tools
4.2
AI Logo Makers
4.6
AI Marketing Tools
3.8
Feb 12, 2026
AI-Generated Review Generated via Anthropic API. This is an automated evaluation, not a consumer review. Learn more
Looka Screenshot

Added: Feb 11, 2026

looka.com

Categories

AI Design Tools AI Logo Makers AI Marketing Tools